I love supporting people and their endeavors. I also love supporting authors, especially if they are independently published. Over the past three years, I’ve read approximately fifteen self-published books. Five of these were just since January. And most of you know, I’m also independently published. So, I feel confident in offering a few suggestions for those of you who are almost ready to click that publishing button on Amazon, Lulu, Ingram Spark, or Create Space.
#1: Please pay for an editor. I know firsthand that editors can be costly. For The Unhappy Wife, I paid a little under $300 and for Daddy, approximately $700. But, I will tell you what. Not one person has approached me asking if I had either edited. This is important. When readers open your book, they are expecting quality, especially if they’ve spent over $10. They are not expecting to trip over misspelled words and syntax errors. In fact, for avid readers, this can be a turn off, not only from finishing the book, but also from trusting you as an author whose work they should read in the future.
#2: Please pay for formatting. I’ve read a few indie books that looked as if the person just uploaded their Word document to a platform for sale. This is a no-no. Sometimes the editor you paid from #1 can also format your book. However, be sure s/he understands the nuance between formatting for a printed book and formatting for an eBook. There is a difference. For example, an eBook has to be reflowable; this means the book reorganizes or reformats itself, no matter the device. It’s the reason you can read a book on your tablet or on your cell phone and it looks the same. Conversely, your printed book has to be created as a static version, and depending on the size of your book, there are also specific dimensions you must adhere to. An editor who knows formatting can help you with either of those.
#3: Proofread your book prior to publishing. I know you’re probably like, KG, I already paid the editor all this money. Why do I have to proofread? Because I said so, that’s why. Just kidding. Let me tell you what happened to me. With Daddy, I paid someone to format, trusted her, and ordered 50 copies. I opened up the book and it was all kinds of terrible. Spacing was off. Words were missing for some reason. It just looked unprofessional. On top of that I had just wasted a couple hundred dollars ordering the books because I was not about to allow that copy to be purchased by the public. I ended up finding someone else and the book looks like the version you have in your possession.
If you’re looking for affordable formatting, Fiverr is a reputable site. I’ve used it before and paid no more than $25. The editor I trusted for Daddy is named Christine Schmidt at True-Blue Editing. Finally, I also have a business that offers proofreading, copy and line editing, called Writing Endeavors®. I’d love to work with you.
Best of luck if you’re planning to self-publish! If you have any other advice for these types of authors, then please feel free to share in the comments.
I promise we didn’t plan this, buuut this video comes just in time for Mother’s Day in the US! We each talk a little bit about what motherhood/parenting means to us, and of course, each is different based on our own background.
I have seven questions I want to ask you because they’ve been on my mind for a while. Normally, I’d write a story for each, but this time, I’ll follow-up with a brief anecdote instead. I hope you’ll participate and answer one or two.
Do you think children should be able to use a device when at the dinner table? I notice this every time Dwight and I eat out. The last time, there was a young child, no more than eighteen months old. As soon as she finished her meal, the mother propped up her cell phone and had her watch a video. At the adjacent table, a boy around seven-years-old had stared at a tablet for the duration, only stopping to eat his nachos. Something just doesn’t seem right about these scenarios.
Is it rude to be on your phone during work meetings? I don’t mean talking on the phone, but you know, your phone vibrates or lights up. You check it and send a quick text or email response, and then return to the business at hand. Is this rude?
Do you think people who don’t wear their hair in its natural state have self-esteem issues? Some people might think I’m only referring to African Americans and their afros, braids, etc. They’re included under a broader umbrella. I dye my hair because I’m not ready to face the world with gray edges. I don’t think I have self-esteem issues, but at the same time, I don’t like my self with gray edges lol Is it a preference or a deeper thing? What say you?
Should children be forced to offer a greeting in social settings? This seems to be a more recent trend. When I’ve encountered children under the age of ten years-old, and they don’t say “hello,” their parents offer up something like, “Oh, John is shy. He doesn’t like speaking to people.” Then, the child trots off having never acknowledged there are other people in the room.
What should people do if they have different love languages? For example, my youngest daughter’s love language seems to be quality time, but mine is predominantly receiving gifts. Should I plan to spend time with her as a way to honor her love language, or should I give her a thoughtful gift and hope she appreciates my effort?
What do you think about lawnmower parenting? I personally think this is the cause of our new generation’s anxiety. Some of them rarely experience challenges, and when there is one, they don’t know how to deal. Sometimes this leads to a full-on spiral. Of course, I’m no expert on the subject, but I am curious about others’ opinions.
What is the purpose of familial relationships? I believe the purpose of these types of relationships is to relate to another person in some way, not just to be related. But in families, I’ve noticed people don’t seem to be trying to relate to one another at all. Parents, siblings, and the like tend to think they already know you, so they don’t have to get to know you. Consequently, they never really try to relate; they’re just content with being related.
Every now and then, Facebook (in particular) gets on my nerves. Or maybe it’s the people on Facebook. Either way, sometimes, I tire of how people post, what they choose to share, and the overall monotony of it all.
So, I take a break and deactivate.
These breaks usually last 30 days. This time, though, I noticed two things in my absence and I almost said adieu to the social media site for good.
Facebook has made seasonal friends into lifetime ones. Have you all heard this phrase before: People are in your life for a reason, season, or lifetime? Well, I for one think it’s true. But what I’ve noticed is that Facebook makes every relationship a lifetime one, and that’s just unnatural. There are some people with whom you were only supposed to be in contact for those three years that you had that job. He or she was your co-worker. They were never supposed to know how your vacation went, or the college your child is attending, or that you love your cat so much that you have hundreds of photos of him. He was just Mike, from that job you had in 1998. And when you quit, you were probably supposed to leave him in 1998, not allow him access to the remainder of your life.
This goes for family members too. I remember when we first started our Facebook activity. Dwight was very discerning about who he would add, even if it was family. It used to baffle me. Why won’t you add my cousin??? It’s my cousin! Now, I understand. My cousin is crazy in person and she might also be crazy on social media. Family can be in your life for a reason, season, or lifetime too, so yeah. There’s no reason to befriend them on the interwebs when you might be avoiding them in regular situations, like Thanksgiving dinner.
People think they know how you’re doing. Folks sincerely believe they know how you’re doing if they see you living your best social media life. One year, my aunt rattled off facts about me in an effort to prove just how much she knew about me. My cousin recounted how much my father “knew about and loved my daughters,” even though he’d never spoken to them on the telephone and visited twice. Facebook has become a replacement for other types of interaction. But let me tell you what happens when you’re inaccessible to people in that way. (Some) people revert to checking up on you the “old-fashioned” way. They call. They text. They ask how and what you’re doing. In fact, one friend said she’d gone on FB to find out what I was up to, but I wasn’t there, so she texted. While I appreciated her and others’ concern, it’s clear that it’s a lot easier to see how someone’s doing by just waiting for them to pop up in your feed, than it is to reach out and ask about their well-being. However, I’ve argued before that it’s not a genuine way to gauge someone’s wellness. It’s just a highlight reel, and not always an authentic one, just the positive, sunshiny version, chosen for its best angle and lighting.
Anywho, by the time you read this, I will have reactivated my account and returned to interacting with hundreds of “lifetime friends” and their filtered moments. But I have a feeling the end is nearing for this social media giant and me.
A few months ago, a friend asked me to follow her on social media because she’s re-branding and doing new things. Of course, I obliged because she’s my friend, and you know that’s what some friends do in the 21st century…support to increase the person’s social media platform in the beginning stages.
Following her, however, has prompted a few pieces of advice about maintaining a social media presence as a business or nonprofit:
Know your social media handle.As soon as she asked, I clicked on my Twitter icon and proceeded to look for her.
Me: Is it this one? @friend19_74?
Her: Oh, let me see…nope, nope, not that one. Try @friend1974.
Me: Is this you?
Her: Oh, naw, naw. Try @1974friend.
Me: So, this looks like you because your picture is here.
Her: Yes. Yes. That’s the one.
Keep your social media current.Once we found the correct account, I scrolled through, as is customary for me to do with strangers. I want to see what the person has posted recently. I want to get a feel for what they typically share. You know. Do they troll people? Do they engage in Twitter arguments just for the sake of being seen? Do they say mean and inaccurate stuff about celebrities or news? When I scrolled through my friend’s page, her last retweet was from seven months prior. Even at the time of my writing this, her last tweet was two months ago. Why would I follow a business that tweets infrequently?
Make your social media relevant. My friend’s business is very niche. Let’s say for the sake of example that she sells cupcakes. When her IG photos pop up in my feed, there is information about cupcakes in the Bay area. If I don’t live there, or even on the West coast, then seeing cupcake info doesn’t interest me. But maybe if you post about those yummy cupcakes you just made, or link to a vegan cupcake recipe that I just have to try, or post a video of yourself making the cupcakes, then at the least, I’ll want to double-tap, and at the most, I’ll look for the website, friend or not.
Choose one site you really enjoy.Nowadays, people will have you to believe that business owners should be actively engaged on every social media site available. If you’re Nike or something, maybe. But, if you’re a small startup, I don’t think this is true, and I believe it’s caused people to burn both ends of the candle, so to speak. For example, a friend suggested I use Periscope when it first launched. I never did because I knew I didn’t have time to learn the inner workings of yet another site. But also, I was comfortable participating in what I was already doing.
Consider this, if you’re not really a photo/video person, then maybe you shouldn’t have an IG account. If you have more to say than will fit into 280 characters, then forgo Twitter. And if you despise FB so much, then let it go. Your social media presence will thrive when you engage in ways that you value, not because someone told you it’s a business requirement.
Do you all have any other advice for business owners who use social media?